You want a number before you give ServiceTitan an hour for a demo, and its pricing page doesn't have one. Plan on $245 to $500 per tech a month, a setup fee in the thousands and a one-year contract, with calls and marketing billed on top. That price makes the most sense for a company that runs payroll, commissions and maintenance memberships inside ServiceTitan.
What each ServiceTitan plan costs per tech
ServiceTitan sells three plans, Starter, Essentials and The Works, and bills each one by technician. Its pricing page lists what each plan includes and puts a "Request Pricing" button where the price would be, so the prices below are estimates that guides have collected from users.
| Plan | Estimated price per tech, per month | |
|---|---|---|
| Starter | Dispatching, scheduling, call booking, invoicing, pricebook | $245 to $300 |
| Essentials | Starter, plus mobile estimates and payroll management | $300 to $400 |
| The Works | Essentials, plus configurable payroll, advanced reporting, commission tracking and customizable memberships | $400 to $500 |
Source: plan features from ServiceTitan's pricing page. Prices from Projul's ServiceTitan pricing analysis, which takes them from FSM Advisor and ToolEdUp and says "ServiceTitan has never confirmed them publicly." Both checked Nov 5, 2026.
ServiceTitan doesn't publish how it counts office staff, apprentices or seasonal techs, and WorkZen's ServiceTitan pricing guide calls them "a negotiation point." Ask your rep which people on your team count as technicians before you compare quotes. Projul, WorkZen and Holtt all sell software that competes with ServiceTitan, so check every estimate here against your own quote.
What 5, 10 and 20 techs pay a month
Multiply the per-tech estimate by your headcount to get the plan alone, before setup and add-ons.
| Technicians | The Works | ||
|---|---|---|---|
| 5 | $1,225 to $1,500 | $1,500 to $2,000 | $2,000 to $2,500 |
| 10 | $2,450 to $3,000 | $3,000 to $4,000 | $4,000 to $5,000 |
| 20 | $4,900 to $6,000 | $6,000 to $8,000 | $8,000 to $10,000 |
Source: our arithmetic from Projul's per-tech estimates, checked Nov 5, 2026.
Two real bills show the size of what companies pay. One HVAC company we work with, doing $5M to $7M a year, pays ServiceTitan $5,000 to $8,000 a month. That's $60,000 to $96,000 a year, or 0.9% to 1.9% of its revenue by our arithmetic. Another client's ServiceTitan bill is about $10,000 a month.
Neither bill comes with a tech count, so they don't confirm the per-tech estimates in the table.
Source: two Holtt clients' ServiceTitan bills, as Shane Dutka reviewed them in July and August 2026.
Take 10 techs on Essentials at $350 each, the middle of the estimate, and add the lowest onboarding estimate. The first year looks like this, before any add-on.
Source: our arithmetic from Projul's per-tech and onboarding estimates, checked Nov 5, 2026.
Setup fees, contract and renewal
ServiceTitan charges a one-time onboarding fee, which Projul puts at $5,000 to $50,000, and Projul says implementation takes 2 to 12 months. Projul also says ServiceTitan "requires a minimum 12-month contract."
Projul reports users describing a "15-20% increase after their initial term ended." That comes from Reddit threads and review sites, not from a published policy. If it happens to the 10 techs above, the plan costs $48,300 to $50,400 in year two, before add-ons, by our arithmetic.
Get these in writing before you sign:
- The price per tech on the plan you're buying.
- Which office staff, apprentices and seasonal techs count as techs.
- The onboarding fee and the number of months setup will take.
- The contract length and the price per tech at renewal.
Source: Projul's ServiceTitan pricing analysis, checked Nov 5, 2026.
What ServiceTitan charges extra for
The three plans run the office: scheduling, dispatch and invoicing. ServiceTitan sells the rest as Pro add-ons, and its pricing page lists them with no prices: AI Virtual Agent, Marketing Pro, Contact Center Pro, Pricebook Pro, Fleet Pro, Scheduling Pro, Dispatch Pro and Field Pro. Projul adds Phones Pro, for call recording, call tracking and phone menus.
The one add-on price we found is for Marketing Pro, which WorkZen says is "reported at $500 to $1,000 a month by FieldCamp." That's $6,000 to $12,000 a year for one add-on, by our arithmetic.
Source: ServiceTitan's pricing page, Projul and WorkZen, checked Nov 5, 2026.
Where ServiceTitan is ahead, and what Holtt includes
Holtt wrote this post, so here is how ServiceTitan's plans compare with Holtt on the same work, including the parts where ServiceTitan does more.
| What you need | Holtt | |
|---|---|---|
| Scheduling, dispatch and invoicing | Included | Included |
| Price book | Included | Included |
| Payroll and commission tracking | Essentials and The Works | Not offered |
| Maintenance memberships | The Works | Not offered |
| AI receptionist for after-hours and overflow calls | Paid add-on | Included |
| Business number and texting | Paid add-on | Included |
| Call tracking | Paid add-on | Included |
| Online booking | Paid add-on | Included |
| Review request after every job | Paid add-on | Included |
| Email campaigns | Paid add-on | Included |
| Website on your own domain | Not offered | Included |
Source: ServiceTitan's pricing page, checked Nov 5, 2026, and the comparison on the Holtt home page, built from each company's public pricing pages and help docs in October 2026.
If your office runs payroll and commissions in ServiceTitan, or sells maintenance memberships, ServiceTitan does work Holtt does not. If you pay ServiceTitan mainly to schedule, dispatch and invoice, the add-ons for calls, booking, reviews and marketing are where the bill grows past the per-tech price. The Holtt home page shows what each of those does in Holtt.
Common questions
ServiceTitan is field service software for home service companies. It runs scheduling, dispatch, estimates, invoicing and payroll, and sells AI call answering, phones and marketing as add-ons.
No. ServiceTitan's pricing page lists Starter, Essentials and The Works with a "Request Pricing" button for each, and a sales rep gives you the number.
Projul reports a minimum 12-month contract, and users report a 15% to 20% increase at renewal. Ask for the contract length and the renewal price in writing.
No. The AI Virtual Agent is a Pro add-on, separate from Starter, Essentials and The Works, and ServiceTitan publishes no price for it.
Housecall Pro, Jobber, Workiz and FieldEdge do the same core work of scheduling, dispatch and invoicing, and Housecall Pro and Jobber publish their prices. Housecall Pro vs Jobber works out what each costs for 5 and 10 users.
